It also looks to be solidly programmed -- thoughtful, uplifting content.
Producing 24-hours-a-day will be a challenge to fill, but it appears that they have done a great job in preparation -- not just a hodge-podge.
Such is just the latest in a series of relevant, thoughtful efforts by church leaders to embrace new media, including the Mormon Messages channel on YouTube and BYU-TV. This is very exciting stuff.
I can hardly wait for what happens next.